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Route 66: The Road Ahead Initiative announces Name & Logo Contest
The Route 66: The Road Ahead Initiative has announced a Name & Logo Contest, designed to produce a name and logo for the new organization it is creating. The past two years, a group of Rt. 66 stakeholders, facilitated by the World Monuments Fund and the National Park Service, have been working to establish a new organization dedicated to fostering collaboration amongst all Route 66 stakeholders, with a specific mission to: Revitalize and sustain Route 66 as a national icon, for the benefit of all Route 66 communities, travelers, and businesses/attractions, through collaborative partnerships focused on promotion, preservation, research/education, and economic development.

But, as the group admits, let’s face it, as an organizational name –“The Route 66: The Road Ahead Initiative” is something of a mouthful! So, the organization is holding a contest to come up with a name and logo – and everyone, everywhere is invited to take part. The goal is to identify an easy to remember name and a quickly recognizable logo, which reflect the mission of the Road Ahead Initiative and assist in efforts to market, promote, and establish a brand for this new organization.

There is no fee to enter the contest. Completed applications due are due April 18, 2016, with the winning entrant to be selected and notified on May 6, 2016. Click here for more information and application information.