The job of the Atlanta Tourism Development Director [TDD] is to improve the community’s economic base by increasing the amount of time and money people visiting Atlanta spend here.
- Increase the number of visitors and tourists coming to Atlanta. To achieve this outcome the Tourism Development Director will, among other things:
- Work to ensure visitors and tourists are aware of the attractions, sites, activities, and experiences available in Atlanta by marketing the community online, in print publications, and in cooperation with local, regional, and national tourism organizations, such as the Logan County Tourism Bureau, the Illinois Route 66 Scenic Byway Program, and the national Route 66 Road Ahead Partnership
- Work with bus and tour group companies, car clubs, motorcycle groups, Bank Clubs, churches, social groups, etc. to schedule and host group tour visits to Atlanta
- Devise a mean of tracking the number of tourists visiting Atlanta, so data can be collected to document tourists’ visits to the community.
- Maintain the set of attractions, sites, activities, and experiences currently available to visitors and tourists in Atlanta. To achieve this outcome the Tourism Development Director will, among other things:
- Ensure visitors and tourists are welcomed and made aware of attractions, sites, activities, and experiences available to them in Atlanta by working with the Atlanta Public Library and the Logan County Tourism Bureau to operate the Logan County Visitors Center located in Union Hall.
- Ensure sites such as the Hieronymus Carriage House, the high striker experience, the Atlanta Coal Mine Exhibit, the Route 66 Outdoor Exhibit, the Route 66 Arcade Museum, the J.H. Hawes Grain Elevator, etc. are open and available on a regular basis by working with the Atlanta Betterment Fund, the Atlanta Historical Preservation Council, and other community groups responsible for these sites.
- Maintain current – and develop new – programming activities that attract visitors and tourists to Atlanta, including: dinner programs, golf outings, community events, and art/cultural & educational exhibits and activities.
- Develop new attractions, sites, activities, and experiences for visitors and tourists coming to Atlanta. To achieve this outcome the Tourism Development Director will, among other things:
- Work with the Atlanta Betterment Fund, the Atlanta Library and Museum, the Atlanta City Council Economic Development Lead, and other associated groups/individuals to identify new, potential attractions, sites, activities and experiences that leverage Atlanta’s assets, including: Route 66, the J.H. Hawes Grain Elevator Museum, North Green’s Golf Course, the Bunyon Giant, the Atlanta Ball Fields, Union Hall, etc.
- Integrate Atlanta businesses into coordinated efforts designed to attract and serve visitors and tourists who come to the community. To achieve this outcome the Tourism Development Director will, among other things:
- Work with the restaurants in Atlanta to increase the number of bus, tour, and large groups that choose to eat in Atlanta when visiting the community.
- Work with the bars in Atlanta to increase the number of car and motorcycle groups that choose to hold road rallies, shows, and other events in Atlanta.
- Work with Atlanta’s service stations and other retail businesses to actively involve them in welcoming visitors and tourists to the community and marketing our attractions, sites, activities, and experiences.
City of Atlanta, Illinois
Tourism Development Director
$20,000 annual salary – no benefits
Schedule: Approximately 1000 hours per year
Direct Report to Mayor
Bi-monthly Reports to City Council
Atlanta City Hall
102 NW Vine St.
PO Box 385